Funky Business
Jonas Ridderstrale - kjell Nordstrom
This thought-leadership book argues that we can no longer do "business as usual" but need to be more innovative. It aims to prove that people are the source of any company's competitive advantage.
ISBN : 9780273659073 / Prentice Hall / 2002 / 1ste / 188p / pb
Funky Business
Jonas Ridderstrale - kjell Nordstrom
This thought-leadership book argues that we can no longer do "business as usual" but need to be more innovative. It aims to prove that people are the source of any company's competitive advantage.
ISBN : 9780273659073 / Prentice Hall / 2002 / 1ste / 188p / pb