Understanding the science of shopping is fascinating, but it can be hugely profitable. By using state-of-the-art observational techniques and research methods grounded in anthropology and environmental psychology, Paco Underhill uncovers the secrets that have made him the retail industry's most sought-after adviser. KOOPJE Eerste editie - als nieuw - enkele zeldzame onderstrepingen in fluo
ISBN : 9780684849135 / Simon & Schuster / 1999 / 1ste editie